Farley's Coffee: The right blend of success

By James Clingman
Contributing Columnist
Columbus Post

“The coffee with a classic taste” is the slogan that always follows the Farley’s name, and I can personally attest to the truth of that statement. Do you know about this privately-owned black company in Seattle? Have you tasted its fine coffees? Are you aware of Farley’s commitment to and involvement in economic empowerment and community development? Did you know that Farley’s demonstrates its corporate citizenship by giving back to schools, youth programs, and other worthwhile causes?
Not only is company president Ricky Fyles an astute businessman, he is genuinely concerned about Farley’s social impact on others. Farley’s has implemented a brand new “give back” strategy with its new “Hip Hop Blend,” which was exclusively designed and is marketed to help Historically Black Colleges and Universities and underprivileged students.
Chairman and CEO Raymond Wilford said, “With increasing demands to help sustain education, it is important to take the time to support our communities within one’s capacity to give.” He went on to emphasize, “We are missing economic opportunities by not investing our dollars within our own communities … we have a heart and a responsibility to our communities.”
This reeled me in like a fish on a hook, along with the great taste of “the coffee with the classic taste,” I immediately ordered a couple of pounds and have been drinking Farley’s fine gourmet coffee for several weeks now. There are many blends and varieties from which to choose, and you can read all about Farley’s, and order your special selection, by going to farleyscoffeeinc. com, or call 1-206-824-7004.
Farley’s has a special partner too. Familiar to all who follow pro basketball, (unless you’re my age and knew him during his days at Providence) NBA legend Lenny Wilkens, has joined Farley’s Coffee Inc.
Farley’s, with an annual minimum blending, roasting, and delivery capacity of 10 million pounds, with the infrastructure capacity to deliver 25 million pounds, finds itself on the cusp of greatness. We can all benefit from its continued growth. Thus, it’s up to us to support this and other companies owned by conscious brothers and sisters if we are serious about doing more for ourselves and building –and leaving – an economic foundation for our children.

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